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About Reply!  
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We see a tremendous opportunity to provide access to businesses that need to speak with online consumers to close a deal.

  • We understand clicks don’t walk into a store or call on the phone.
  • We realize a consumer’s request to be contacted is significantly more valuable than a visit to a website.

Reply! believes it is time that businesses Go Beyond The Click™ and only pay for measurable results. We offer a platform that makes the process of buying and selling leads as easy as getting clicks from Google or Yahoo. Unlocking the potential of performance-based marketing and allowing everyone to profitably acquire prospects has always been the promise of online marketing, and Reply! is making that promise a reality for advertisers worldwide.


The Reply! Solution

  • A patent-pending platform that facilitates efficient, market-driven pricing and distribution of online leads
  • Dynamic pricing that responds to market conditions
  • Sellers: maximize under-priced, unsold, and undersold inventory
  • Buyers: set the price based on value to the buyer at any given moment
  • Ratings system to communicate lead quality
  • Controls to maximize results (budget, geography, quality, lead age, etc.)
  • Liquidity in nine categories, access to thousands of buyers and sellers, and over one million leads-per-month. Nine lead types available:
    • Automotive: New Vehicle Purchase, Special Finance
    • Real Estate: Home Buyers, Home Sellers
    • Mortgage: Purchase/Finance, Refinance, Home Equity Loan
    • Insurance: Home Owner, Automobile
    • Many more categories coming soon!


Go Beyond The Click™ and unlock the potential of the Internet with ROI-based marketing.
You’re in control of Price, Quality, Volume, and the profitable acquisition of customers.


The Challenges with Lead Gen today

  • Highly fragmented lead market
  • Expensive and complicated to profitably acquire leads
  • Tremendous inefficiency and lack of control in acquiring and distributing leads
  • Limited controls for both buyers and sellers:
  • Pricing is generally static and does not respond to changing market conditions in an efficient manner
  • Quality is not communicated effectively, delivered consistently, or reflected in price paid for leads
  • Controls over volume, price, quality, and ROI are missing

Challenges for Lead Sellers (Publishers)

  • Significant unsold or undersold inventory of leads
  • Sub-optimal pricing on sold leads
  • Limited incentive to improve quality
  • No way to align supply with demand
  • Expensive to build and maintain retail and wholesale relationships

Challenges for Lead Buyers (Advertisers)

  • Limited control over price, quality, and volume of leads
  • Static prices that don't reflect current value
  • Unclear quality
  • No reliable way to manage lead flow and ROI


The Reply! Difference

Lead Sellers (Publishers)
  • Earn a premium price for quality leads
  • Increase revenue for under-priced leads
  • Eliminate unsold and undersold leads
  • Generate leads with our no-cost, plug-and-play technology
  • Many lead types available
Leads Buyers (Advertisers)
  • Measure results and increase ROI
  • Control price, quality, & volume
  • Buy leads only when needed
  • Cancel anytime without cancellation fees
  • Many lead types available