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Reply! Introduces The Neighborhood Report - Makes Home Buying and Selling a More Efficient Experience

Consumers Will Find a Wealth of Valuable Information in Bundled, Easy-to-Read Report

WALNUT CREEK, CA (June 7, 2006) – Homebuyers and sellers across America can now access an abundance of information about their neighborhoods – from recent home appreciation and transactions to the quality of schools and commute times – bundled into a single, easy-to-read report free-of-charge from Reply! (www.reply.com), a leading provider of consumer online services and performance-based e-marketing solutions. It's one more way that Reply.com makes life's big decisions easier for consumers.

The new Reply! Neighborhood Report is available immediately and e-mailed to consumers at no charge when they register for real estate services on the company's website. The Report instantly aggregates and serves up neighborhood-specific information quickly and efficiently – adding more relevant insight to the consumer's purchase decision. Reply! has attracted more than two million registered consumers who have turned to the popular online service for tools and content to help them with their real estate transaction decisions. The company estimates that billions of dollars of real estate buying power has passed through the service in 2005 alone.

"We seek to equip the consumer with information, tools and resources empowering them to make better life-stage purchase decisions, and helping consumers make those big decisions is the driving force behind everything we do at Reply!," said Payam Zamani, Chairman and CEO. "The Neighborhood Report, as Reply!'s newest customized, market-specific tool is but the tip of the iceberg in a suite of tools and services scheduled to be unveiled later this summer that will significantly impact the landscape of the online consumer services industry."

To receive The Neighborhood Report, visit Reply.com, register for real estate services on the company's website, and immediately receive the online report covering basic information about your prospective neighborhood. The Report is filled with market-specific data that will guide you in asking the right questions to help shape your real estate decisions and assist you in choosing the best agent for your market and transaction - before the first interaction with a real estate agent.

About Reply! Inc.
Since it's founding in 2001 by a team of veterans, Reply! has become the leading provider of online consumer services in their commitment of "making life's big decisions easier"™. Reply! provides consumers with free-of-charge access to valuable services and decision making tools currently in two core industries: real estate and automotive, with continuing expansion into other major categories. Reply!'s comprehensive family of online trade brands - RealtyNow®, AgentConnect®, ConnectingNeighbors®, and iMotors® - provide a highly effective model of performance based e-marketing solutions to locally targeted service providers.

Based in Walnut Creek, CA, Reply! has experienced significant overall expansion and success. Within the last 12 months, Reply! has doubled its workforce to 240 employees, secured a funding round of $17 million, and made a series of important executive management hires. To learn more about Reply!, visit www.reply.com.


Media Contacts:
Tonya Hayes
Reply!
925.947.2166 x 283
media@reply.com

Cedric Vanhaver
Neale-May & Partners
650.328.5555 x 125
cvanhaver@nealemay.com